Our philosophy
Three core principles drive our mission to improve the way people manage their money:
Simplicity
We make it easy for anyone to keep their money organized and make the most of their income. With UniFi, you can effortlessly spend, send, budget, and save your hard-earned money, all in one place.
Interconnectivity
We put you in control. When you choose to move money, we make sure that happens seamlessly and securely – whether it’s within UniFi, or between UniFi and other institutions.
Transparency
Trust is everything. That’s why we don’t charge hidden fees, and we don’t put your money at risk behind the scenes. While some banks may use confusing financial jargon and legal speak, we always communicate with our customers in a straightforward and honest way.
Our vision
We envision a world where everyone has access to the best financial tools, regardless of where they live. We believe that in the near future, there will be completely borderless bank accounts that allow people to safely and confidently grow their wealth, no matter where they are starting from. That’s why we’re building the financial services platform of people’s dreams, and expanding access to include as many people as we can.
Traditional banks* keep your money safe with features like FDIC insurance, but their ability to design user-friendly software may often be lacking. UniFi is different.
UniFi is building powerful and easy-to-use tools for managing your money. We’re evolving past clunky old banking websites, without throwing away the trust, safety, and security that traditional financial infrastructure is built on.
We’re excited about the future of finance, and we think you will be too.
Our team
The UniFi team consists of dedicated payment experts with decades of experience from innovative companies such as Brex, Slack, Tilt, Afterpay, and Google.
Our investors have founded and backed payment and software companies collectively worth billions today, with notable names including Robinhood, Lithic, Blend, Uber, Airbnb, and Gusto.
Our expert legal team makes sure we’re going above and beyond when it comes to regulatory compliance and protecting customer funds.